Shampoo you have to use a lot of

This shampoo (Natures Organics “fruits”) works well enough. It:

  • cleans my hair
  • doesn’t cost too much
  • has an Apple flavour that’s not too objectionable

Fruits shampoo

It is also an example of what must be the pinnacle of consumerism – a container that won’t dispense a small quantity. I don’t have as much hair as some people, and I don’t need to use a lot of shampoo. A drop or two is enough.

The people who produce this product have found a way to thwart people like me who don’t use enough shampoo. They put a large hole in the top of the bottle, but give the shampoo itself a jelly-like consistency.

If you just squeeze the bottle a little bit, as soon as you release your squeeze the bottle just sucks the blob of shampoo straight back into the bottle!

Instead, you must squeeze enough to dispense a big blob of shampoo – big enough that its weight will overcome the force trying to suck it back into the bottle.

Clever people, those who work in consumer product design.

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